Recently, Shanghai Taisi Microelectronics Co., Ltd. (hereinafter referred to as "TaiSi Micro"), China's leading analog-to-digital hybrid car-scale chip manufacturer, announced the completion of a new round of strategic financing of tens of millions of yuan. The strategic investor in this round is Boao Group.

Shanghai Taisi Micro announced the completion of a round of strategic financing, and Boao Group strategically invested in it

TaiSiMicro was established in September 2019. After more than four years of rapid development, it has formed a complete product matrix layout in the field of automotive-specific MCUs. The products cover a variety of applications related to automotive sensing and execution. Among them, automotive-grade touch chips have developed into the leading domestic company for such products, with batch production results in many OEMs including Volkswagen, Geely, Huawei, GAC, Toyota, General Motors, etc.; TaiSi's micro-integrated ambient light driver chip is used as a The scarce high-reliability and cost-effective products have been successfully introduced into almost all ambient light head parts manufacturers in China, and have been awarded dozens of designated projects by car manufacturers and have been mass-produced one after another. TaiSi's micro-integrated micro-motor driver chip has also won multiple projects in air-conditioning outlets, thermal management, seat ventilation, AGS and other applications due to its ultra-high integration and cost-effectiveness, compatibility with multiple motors, and complete algorithms and solutions. Import. As an early proposer and practitioner of the "MCU+" model, Taisilicon has developed a complete set of mature methods for defining, developing and selling specialized chip products after several years of continuous accumulation and iteration. At a time when the number of automotive and bicycle chips is rising sharply and is cost-sensitive, high integration is an inevitable development trend for automotive chips. In this context, Taisilicon will also gradually launch more dedicated chips to meet market demand. TaiSiMicro's "MCU+" development idea will also shine, and the goal of accumulating 100 chips on a bicycle will be achieved as soon as possible.

As a diversified group company, Boao Group has been deeply involved in the field of auto parts for many years. With its professional design and R&D capabilities and strict quality control system, it provides high-quality products and services to more than 40 auto companies around the world. Its subsidiaries include Chongqing Ruibo Optoelectronics Co., Ltd. (main business is automotive lighting and electronic products), Kexin New Material Technology Co., Ltd. (main business is green and environmentally friendly new composite materials), Zuwei (main business is ergonomic chairs ).
Shanghai Taisi Micro announced the completion of a round of strategic financing, and Boao Group strategically invested in it

"Boao Group has strong global automotive industry resources and background. This round of financing is another important strategic financing for Taisilicon in the field of automotive lighting and execution for the third consecutive round after Keboda and Xingyu Shares. The layout will further expand TaiSiMicro’s leading advantages in related fields and is of great strategic significance,” said Xiong Haifeng, founder of TaiSiMicro.


Shanghai Taisi Micro announced the completion of a round of strategic financing, and Boao Group strategically invested in it

Shanghai Taisi Micro announced the completion of a round of strategic financing, and Boao Group strategically invested in it

Zhang Ping, general manager of Boao Group, the investor in this round, said: "TaiSiMicro is an excellent automotive MCU R&D company in the industry. After years of deep cultivation of industry technology, it has developed a rich product series and quickly achieved mass production. We believe that TaiSiMicro will continue to use its technological advantages to maintain its leading position in the industry. At the same time, we also look forward to the in-depth strategic cooperation between TaiSiMicro and Ruibo Optoelectronics to jointly provide consumers with innovations under the current background of the rapid development of automobile intelligence. , cutting-edge products and technical services.”


Shanghai Taisi Micro announced the completion of a round of strategic financing, and Boao Group strategically invested in it

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【About TaiSiMicro】

TaiSiMicro was officially established in September 2019. It is headquartered in Zhangjiang, Shanghai, and currently has branches in Beijing, Nanjing, and Shenzhen.
The company's core team members come from internationally renowned chip manufacturers such as Atmel, TI, Marvell, On Semi, and HiSilicon. They all have more than 20 years of chip and product R&D experience and sales resources.
Since its establishment, the company has always focused on various types of high-performance dedicated analog and analog-digital hybrid chips, focusing on automotive and industrial special-purpose chips. It is committed to building an international-level platform chip company and has accumulated nearly a hundred invention patents through independent innovation. , and has won dozens of important awards in the industry. In just a few years, it has completed the tape-out of more than ten products, and successfully achieved mass production of products in the areas of automotive touch control, ambient lighting, motor drive, signal chain, and battery management. Its excellent products and services have won multiple awards. Recognition from top customers.
TaiSiMicro won the favor of capital when it was founded. It has completed several rounds of heavyweight financing in succession, with a total of more than 400 million yuan. It has introduced various industrial capitals including Wu Yuefeng, Weir Semiconductor, Keboda and Pudong State-owned Assets Supervision and Administration Commission. With the resource platform, we will open up the upstream and downstream of the industrial chain and accelerate the development pace of Taisi Micro into the leading domestic semiconductor company.
文章来源于泰矽微公众号
Recommended activity one:The 6th Automotive Intelligent Interior Ambience Lighting Industry Forum (May 17, Chongqing)

Shanghai Taisi Micro announced the completion of a round of strategic financing, and Boao Group strategically invested in it
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Activity recommendation two:The 2nd Automotive Intelligent Dimming Glass Industry Forum 2024 (June 6, Shanghai)

Shanghai Taisi Micro announced the completion of a round of strategic financing, and Boao Group strategically invested in it

Recommended activities three:The 5th Intelligent Car Lighting Innovation Technology and Supply Chain Forum (May 16, Chongqing)


Shanghai Taisi Micro announced the completion of a round of strategic financing, and Boao Group strategically invested in it

The original article was posted on the WeChat official account "Smart Car Club."Shanghai Taisi Micro announced the completion of a round of strategic financing, and Boao Group strategically invested in it

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